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Video editor reviewing different formats, illustrated for The Media Lab’s guide to YouTube channels in the UAE
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7 YouTube Channels for UAE Video Inspiration

September 9, 20260Comments
Seven UAE and regional channel references, plus a practical way to turn video…
Fictional creator filming food content, illustrated for The Media Lab’s UAE TikTokers 2021 retrospective
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UAE TikTokers 2021: A Look Back and Lessons for Brands

September 9, 20260Comments
A careful look back at the 2021 creator list, official regional highlights and…
Mood board with product photographs and red fabric swatches, illustrating Pinterest content planning for The Media Lab.
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Pinterest Marketing in Dubai: 10 Practical Tips for Brands

September 9, 20260Comments
Ten practical tips for Pinterest marketing in Dubai, connecting useful imagery and descriptions…
Red smartphone and storyboard on a studio desk for The Media Lab’s UAE TikTok influencer retrospective.
Industry Insights

UAE TikTok Influencers in 2020: Ten Accounts and Brand Lessons

September 9, 20260Comments
A historical look at ten UAE TikTok accounts featured in 2020, with clear…
Smartphones with app tiles and chat bubbles illustrating The Media Lab’s review of worldwide app usage in 2020.
Industry Insights

Most Used Apps Worldwide in 2020: Data and Context

September 9, 20260Comments
A clear look at 2020 app usage: verified historical figures, the difference between…
Creator contact sheets and a smartphone illustrating UAE Instagram influencer research for The Media Lab.
Industry Insights

UAE Instagram Influencers 2021: The Original Shortlist Revisited

September 9, 20260Comments
Revisit the ten accounts in our 2021 UAE Instagram shortlist, with historical context…
Creator filming a red cosmetic product, illustrating Instagram campaign production for The Media Lab.
Industry Insights

UAE Instagram Influencers 2020: Archive and Brand Planning Lessons

September 9, 20260Comments
Our original 2020 UAE creator selection, revisited with clear historical context and practical…
Smartphone displaying a coffee-making video, illustrating short-form content planning for The Media Lab.
Industry Insights

TikTok Download Statistics: What the Historical Ranking Really Means

September 9, 20260Comments
What TikTok’s historical fourth-place download ranking actually measured, why published figures differ and…
Creator demonstrating a red vase to a smartphone for The Media Lab’s influencer marketing guide.
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The Role of Influencer Marketing in the UAE Customer Journey

September 9, 20260Comments
Explore how creator content can support discovery, understanding and enquiries, with practical ways…
Concept laptop display and red perfume bottle illustrating luxury website design by The Media Lab.
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Swiss Arabian Website Design: A Project Retrospective

September 9, 20260Comments
A retrospective of The Media Lab’s earlier Swiss Arabian website project, exploring the…

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Why Corporate Website Design Matters for Dubai Businesses
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