Corporate Video Production: Do you really need it?

Corporate Video Production: Do you really need it?

Corporate video production is making waves in the industry as brands are bound to opt this medium due to its popularity and effectiveness.

Definitely corporate video production is all the way a smarter way to nurture your business. It is obvious that you watch a video in order to gain information about a particular brand or service you are interested in. So think about your customers in the same way. Consumers are likely to watch videos four times as compared to read about any product or service.

This post will let you know how you should not have to miss potential clients through corporate video production. You will be convinced by the end of the post that how this video production will lead your brand towards the path of success.

Do you need Corporate Video Production? Why?

These points mentioned here will highlight why corporate video production is becoming a great marketing tool for every brand.

1. It brings the whole brand awareness

No matter what is the age of your target audience. People prefer to watch the video more either of entertainment or information as compare to reading text. Videos create a strong emotional connection, response and feeling towards the subject that is being communicated.

So whether you are selling a particular product or any service, even if it is a lifestyle product or any lifesaving drug brand, videos carry great ability to form a great connection with the audience. Corporate video production invokes powerful emotions and targets the client rightly leaving a strong impression.

2. It Gets More Traffic

It is visible that videos hold two-thirds of whole internet traffic. Thus, if you are not using corporate video production then there are bigger chances to lose out a potential client/customer traffic overall. If your website has a video on your website then it is 75% more likely to have traffic. Definitely more traffic signifies more sales.

3. Leads to more video sharing

Think about any of your favorite or interesting videos and you want your friends to watch it.

So you will be going to share it definitely. This is the case when your brand creates something inspirational especially the video content. Unique and intriguing video content infuses power to make your brand well known in the market.

4. It yields better SEO rankings

Exploring the potential aspect of corporate video production means your website will show up higher in search engines as compared to those companies who don’t.

With the introduction of  “Universal Search” back in 2007, videos started to get ranked in search results so that people can find their required videos easily.

So get ahead of your competition and embed a video through which customers will find you and understand your brand well.

5. Converts viewers into leads (“Maybes” into “Yes”)

The aim of marketing is to convert clients and readily videos do this great.

Marketers say that video has the power to turn a visit into a lead by 83%. This signifies the maximum conversion rate your business can have. So it is obvious to mention---let corporate video production win customers for your business.

Are you thinking to get into corporate video production to turn your brands success? Then reach out to the best video production team of the Media Lab agency in UAE who will make your business fly to the top.


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